How to make next year a phenomenal success for your business, some helpful advice and guidance on where you should be focussing
Recently I was told that most people who are trying to make a living online never give themselves the gift of brutal honesty, they simply don’t think about their business much beyond the idea that they’d like to make more cash.
Sure, everybody wants that, but if you REALLY want to achieve your income goals, then you need to be a little more honest than that. You need to think about your business, assess your business and make wise choices for your business then you can expect success for your business.
Let Me tell You How To Make Next year A phenomenal success for your business
What I’m going to talk about this time fits right in with that. This is a monumental fact and philosophy that if followed will get you achieving your goals automatically every day. I’m going to tell you how to plan your next business year.
That might not sound like an obvious topic, but I can guarantee you that it’s the single best way to increase your success. When I first started in my business, I didn’t plan at all, literally. There was so much to learn, and I was so confused, that I didn’t know what to do. We now call this information overload, and information overload restricts your thought process and prevents you from focusing on what you know that you need to achieve to get the results that you deserve, this in turn will bring success for your business.
All I knew for sure was that I wanted to create a business that allowed me to live the life I wanted to live. So I kind of muddled through, trying this and that, trying to figure out what worked and what didn’t. I bet this sounds all too familiar to most people reading this post!
Pretty soon however, I realized that I was going nowhere, it had been a year or two and I felt like I’d made no progress at all. It was very frustrating, but I wasn’t sure what was wrong. Then I asked some friends what they thought the problem might be. This was a couple of years ago when there weren’t more Internet marketing gurus than you could count. I just asked some friends who were having similar struggles.
It was obvious to just about everyone that the real problem was having no plan. We were all after anything that would work consistently, and that meant we chased just about everything! Let me save you some years of frustration by telling you that you MUST have a plan. It doesn’t have to be perfect. It doesn’t have to be brilliant. It simply oh so just has to exist.
You might be surprised at how easy this is to do. There are only five steps, and they build on what you probably alrady know, but information overload has prevented you from implementing this as an actionable business plan. There are entire books written about this topic, but I’m going to give you a short plan for getting it done. Maybe that will save you some reading and bring you some fast success for your business Ok here goes :-
First thigs first when creating a phenomenal success for your business
1. Assess Last Year Now I know that’s a bit obvious but all too many people miss this point, this is what I have always said you should do, but let me go into a little more detail. If you had a plan for last year, see how things turned out: Ask yourself these simple questions and be brutally honest about your answers!
* Did you achieve your goals?
* If you didn’t achieve a particular goal, why do you think you fell short?
Most people didn’t have a plan last year, so the assessment isn’t a matter of comparing your results to your goals. But that doesn’t mean you get to skip this step. You just have to do something different maybe even something a little more simple that you can put more focus on.
What you’ll do is analyze what you want to achieve overall (success as you define it), and what you did last year to try to make progress toward that goal and focus on the steps that you took last year that had any sign of successful results BEFORE you moved on to something else. Sure, you didn’t make it yet, but ask yourself if you really tried, and if you really focussed on things that achieved even the smallest of results and HOW you tried.
You need to be very specific here. Ask yourself what you did specifically to achieve your long-term goals. Be brutally honest with yourself (again) and figure out if you wasted time, or lost focus, orwhatever it is. This is the exercise I reccomend all be it a simplified version, but I want you to dig very deep. Talk to friends and mentors. Talk to your family, if you feel comfortable doing that. Figure out where you’ve been for the past 12 months, so you can set yourself up to figure out where you’ll go next.
Goals Setting Guides You To A phenomenal success for your business
Secondly Choose 1-3 “Big” Goals for Next Year In some ways, a year is just an arbitrary target. You can have lifetime goals if you want, or goals for the next decade. But focusing on next year can help you start achieving goals on a regular basis, which is what success is all about. So choose one, two or three “big” goals to accomplish next year.
You can have a single goal. That’s fine, and it might actually make you more focused. But if you have two or three, that’s good as well. Don’t pick four or more goals. That will hurt you in the long run.
Having too many goals is like having too many television channels to choose from. You end up hopping around looking for something good, and you end up not really watching anything. Quite similar to information overload, get my point? Too many goals are a distraction. Between one and three well-defined goals lets you focus like a laser beam. Here’s what a well-defined goal looks like :-
First, it’s concrete. That means it’s clearly something you want, and it’s specific enough to mean something in the real world. It’s fine to say you want to “be wealthy”…but what does that mean? Put a number on it. Flesh it out. Make it as concrete as you can make it. Second, it’s actionable for you, meaning YOU can make progress toward the goal. It’s fine to say you want to fly a plane, but are you really equipped to do it? Most people aren’t, and it’s probably not a good goal for your online business anyway.
Third, it’s achievable…with a stretch. It’s important to make your goals something that stretch you a bit, sort of like athletic training. If you don’t push yourself, you’ll never achieve more. But don’t push yourself to the breaking point. Push yourself hard, but not enough to get hurt. This is a judgment call, for sure, but it’s also something you can feel.
For example, if you’ve never made any profit online before, saying your goal is to make five thousand dollars a day next year is probably too big. If you get there, great! But maybe consistently making $100 a day is a nice stretch goal.
Fourth, it’s exciting. I can’t emphasize this one enough. If your goals don’t motivate you to get out of bed in the morning, get other goals. Really, that’s what goals are all about. Make sure yours engage your mind and get you fired up. Once you’re armed with your well-defined goals, it’s time to plan how to achieve them.
Third Step Now!
Determine Each Goal’s Success Factor you have to figure out what you need to do to achieve each specific goal. Obviously, the goal itself contains some of this. If your goal is to make $100 a day, you need to make $100 a day to achieve it. But I’m talking about going beyond that. For example, the success factor for that goal might be for you to :-
* Sell your own product for $27
* Sell eight copies per day to net $100 after you pay 50% commissions
Notice that it’s very specific. It talks about what your business model is (selling your own product) and what kind of results you need to get. You’re not to the place of defining how you’ll get there yet (that’s next), but you’re clearly saying what you need to achieve to accomplish your goal. ” You do not need to see the whole staircse, you only need to take the first step” Martyn Luthur King.
There are no right or wrong answers here, your business model might be affiliate marketing, or selling your product, a mixture of the two, or something else. Oh, and the goal you’re trying to achieve influences the success factor you come up with for that goal. The example I just gave you was a specific revenue goal. But your goal could be something like building your list to 10,000 subscribers. In that case, your success factor could be:
* Give away a free report on the front end
* Attract 100,000 visitors so a relatively low 10% conversion rate will be good enough Different type of goal, different success factor. Now that you know what your success factor is for each goal, it’s time to determine exactly how to get there.
Heres the Fourth Part Equally Important “Break Your Goal Into Parts”
There are two flavors of this, the first thing to do is break your goal into smaller more manageable and achievable chunks you can work on throughout the year. The second thing to do is to break those smaller chunks into specific tasks so you know what to work on today. Maybe you’ve heard this old saying How do you build a house? One brick at a time! It’s the same thing with goals. Achieving the entire goal all at once might be too much. Breaking it down into parts makes it easier to digest.
Start with time. Break each of your big goals for the year into quarters, as in calendar quarters. If your goal is to make $100 a day, maybe you should be making $25 per day after the first three months, then $50 per day after six months, and so on. Then break each quarter into monthly goals. So maybe you should be making roughly $8 per day after the first month, or something similar.
There are several ways you can break your goals down into quarters and months, based on the type of goal you’re dealing with. The two most common are:
* You can “ramp” the numbers you want to achieve, such as ramping up your subscriber count each month
* You can set milestones, such as how much free time you have per day at the end of each month
Now, once you’ve broken your goal into smaller chunks, it’s time to come up with the daily and/or weekly tasks necessary to achieve each smaller goal. For example, to get to your $10 per day after the first month, you might say you’ll get, on average, one new sale of your $27 product per day (that will do better than $10 per day, but you get the point). If you assume a one percent conversion rate, which is pretty conservative but also pretty common, you’ll need 100 people to see your offer every day…and you need to specify how you’ll make that happen. Maybe you’ll write a new article to publish, or make some more forum postings, or whatever it is. This is where you get to use your head, and ANY other resources you can draw on, to figure this out. Of course until you have some real numbers to base your estimates on, you’ll have to guess. That’s fine. Go ahead and guess and learn. Sometimes it’s easier to think of things on a weekly basis. In this example, you might say you’ll shoot for about 50 sales per week…and do the daily tasks necessary to make that happen.
This is where the rubber meets the road, so to speak. It’s where you do the relatively simple daily things to help you achieve your big goals. You’ll be building the house one brick at a time.
Fifth Step: Build In Accountability This is the step most people miss, and it’s a killer if you overlook it. You need to be accountable for doing the daily or weekly stuff necessary to achieve your goals. I’m not saying you need a baby sitter, but you do need to recognize that you’ll have a tendency to neglect your tasks. We all do. In the end, there’s no substitute for being accountable to yourself. You just have to commit to doing what you need to do, and stick with it. But sometimes a little external encouragement can give you a big boost. So find a mentor or a friend to help you stay on track. Here’s how I suggest you do it:
* Tell this person that you want to get some friendly nudging from time to time so you don’t neglect what you need to do to succeed
* Schedule a periodic meeting or phone call with this person to report your progress
* Be honest with this person about what you really did or didn’t do since your last conversation
* Tell this person to give you a slap on the hand if you don’t get the job done Really, if you don’t care about accomplishing your goals, having this kind of accountability partner won’t help you. Nowif you Do care, knowing that you’re going to have to admit to somebody that you fell short could give you the motivation you need to stay focused. Every little bit helps. And you can use your regularly scheduled accountability conversations to assess your plan, too. If it needs changing, change it. It’s a plan, not a law. That’s what this entire planning process is really about…making progress, assessing progress and achieving things so it gets to be a habit. Like I said, I never used to do this, and my results flat-out stunk. Once I started planning like this, I realized that success isn’t hard at all. It’s a matter of breaking things down and accomplishing smaller goals. Over time, the “small” goals add up to “big” goals. Then you can move on to even bigger goals that you can’t even imagine right now. Give planning like this a try. It has
helped me in my business tremendously, and I hope it helps you every bit as much. I wish you business success in the next year, and I hope you’ll share your success stories with me as you start achieving your goals and success for your business.
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John Robbins Online Business Coach and Mentor, and if you want to check out where I learned all this, click on the do you want to take a peak at my business tab in the right hand side bar of this blog, this is where I learned the success that I now enjoy, and the planning blog I have just given you is only a small part of my teachings and the teachings of the very best in the internet marketing world within my business.
How to get success for your business whether you are planning to make it a social business, maybe even social websites. What is so true in this day and age is that you really do now have to use social media for business, social media websites are growing exponentially and you either get in with social media of you fall by the wayside. A social media business and or using social media for business is clearly demonstrated be looking at who is using social media to promote your business I bet you will find a few even though you have not put these posts up yourself, this in the 21st century is how to make your business successful in fact it is absolutely how to make your business a success.
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